Think you can do PPC alone?
Think again. Thousands of businesses have wasted serious money on PPC campaigns that fail to bring in customers. If you don’t know what you’re doing, you might overbid and overpay for ads that don’t attract your target audience.
Pay-per-click marketing certainly has the power to deliver instant traffic to compliment your existing digital marketing strategies. But in order to reap its benefits, you have to do it right. Our team of PPC Experts at Exponential Media can help.
IN STEP WITH THE LATEST DEVELOPMENTS
Paid advertising has reached new levels recently with the introduction of innovative features such as product images, consumer ratings, map information, and the likes. Because of these upgrades, PPC now involves more than just brainstorming over simple keywords and strategically bidding.
You can trust Exponential Media to use a comprehensive and scientific approach to generate maximum ROI from your PPC campaign. We test keywords, marketplace verticals, and business models to develop a strategy that is backed by facts—not assumptions.
OUR SOCIAL MEDIA SERVICES INCLUDE:
Drive traffic through paid search
Reduce search engine marketing costs and CPC
Dominate search pages
Drive leads and/or sales
Achieve synergies between your paid search and natural (organic) search programs
Whether you need to start a campaign from scratch or want to overhaul your existing pay-per-click campaign, we can deliver.
OUR PPC SERVICES INCLUDE:
UTM tracking for Ad center campaigns
Paid Search audit
Keyword research and development
Google Analytics tags
Site selection for Google content network
Landing page selection
Conversion tracking set-up
MORE EXPOSURE FOR LESS MONEY
Exponential Media is committed to ensuring that your investment in PPC never goes to waste. We use proven methodologies that ensure a cost effective and strategic campaign. For example, we find long-tail, low-volume keywords that are cheaper to advertise on but still provide high ROI. These keywords can be used to hedge against the expensive high-volume keywords, thereby significantly lowering your average cost-per-click across the entire campaign. The result? You reach (and exceed) your targets while staying within budget.
STAY IN CONTROL
Exponential Media shares detailed monthly reports on your PPC campaign’s success, so you know exactly how you’re faring out. Feel free to call your account executive any time to ask about your campaign’s progress, direction, or for any questions you may have.
Ready to make your website shine?
Talk to us today to find out how to use PPC to boost clicks and conversion. Contact us to learn more about our Paid Marketing services and solutions.